Bachelor of Marketing, Advertising and Public Relations
Universidade Edith Cowan (ECU)
Tipo de instituição: Universidade/Instituição de Ensino Superior
Nível: Graduação
CRICOS: 00279B
This unique degree blends marketing, advertising and public relations, so you’ll graduate with a suite of skills to work in any creative industry. You’ll hone your marketing skills with strategic business management knowledge, and gain employability skills, including critical thinking, teamwork, communication and problem-solving. You may also get the opportunity to do a work placement in your area of interest, giving you advanced access to industry contacts, and a practical insight into future jobs. You’ll work with real-world industry contacts, using industry standard software to ensure you gain the skills you need to attract new customers, retain existing customers and enhance the relationship with the product, brand, or organisation. You’ll also gain practical experience in both traditional and digital media, and create portfolios that showcase your learnings and talents. Combined with the art, science and strategy of advertising, and the communications practice of public relations, you’ll graduate ready for a diverse career.
