Master of Marketing

Universidade de Newcastle

Tipo de instituição: Universidade/Instituição de Ensino Superior
Nível: Pós-graduação
CRICOS: 00109J

A Master of Marketing from the University of Newcastle equips graduates with marketing knowledge and skills to plan and execute marketing strategies and tactics for organisations in the not-for-profit, government and private sectors. It is designed to provide students with an opportunity to better evaluate existing and potential market opportunities and to develop strategies that achieve organisational outcomes appropriate for the Australian and international business environment. Students will develop a solid understanding of the theoretical underpinnings of marketing and how they are applied in all contexts. The Graduate Certificate and Master of Marketing have been developed for students with little or no background in the discipline or for those wishing to upgrade their existing knowledge in the field. There is no assumed knowledge requirement for these programs.

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